What is Oud?

Brought to the UK marked of recent, Oud is widely recognised across the globe to be one of the most expensive timbers and natural raw ingredient.

What is Oud

In the Middle East Oud is widely recognised yet has only been brought to the UK market of recent. Oud is derived from the tropical agar tree, which is thought to originate in Assam in India. The tree produces what is known as Phialophora parasitica, this reacts by producing a dense, dark and fragrant resin to protect itself. It is the resin-embedded heartwood of the tree that is the source of oud.

These trees are grown throughout south-east Asia, India and Bangladesh. Agarwood is widely recognised to be the most expensive timber in the world.  In fact, it is said to be one of the most expensive of all natural raw ingredients.

Partly the reason of such high cost is that the agar tree is now registered by CITES as a potentially threatened species.  This is not at all surprising as the global Oud / Agarwood market is thought to be worth over £5 billion annually.

The scent itself varies considerably depending on the wood used, where the tree was grown and whether the tree itself was cultivated or naturally infected. The fragrance is unsurprisingly described as woody, dark with a hint of damp, while some varieties are smoky and sweet.

We at NUHR HOME are delighted to bring to the market Oud note based products which will leave your home filled with a truly rich yet relaxing luxurious scent.

Tags: Middle East, Oud